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There are two vastly differing opinions on this. One side see revealing RL information as important to fostering trust and interaction, whereas companies like Sophos see it as being a very risky venture and advise people to take great caution.

However when it comes to business (and there are some vast sums traded in SL) then that anonymity does help to protect the unscrupulous. This is a thorny issue that I see no easy way around. There would certainly be a degree of self regulation if people thought that their RL reputation were at risk and on the other hand some people would never have setup a business in SL without the layers of anonymity and I'm talking about good business operations, not fly by night merchants.